As a communications and public relations intern at Albertsons Companies, Kenzie was trusted to lead, manage, develop, and execute a communication plan and national communications campaign for Albertsons Companies Corporate Summer Internship program. Kenzie ensured all materials could be reused or adapted as needed by establishing an annual communication campaign strategy, brand standards, internal and external recruitment materials, branded templates, and on-boarding packets for interns and managers.
RECRUITMENT MATERIALS
Kenzie wrote the messaging, formatted, and designed a brochure, flyer, tablecloth, and retractable banner to be used at recruiting events or job fairs on college campuses. All recruitment materials were customized to reflect the store brand known and located in each corporate campuses location.
INTERNAL RECRUITMENT CAMPAIGN MATERIALS
Kenzie created an internal recruitment and outreach campaign to promote and increase awareness of the summer internship program. Kenzie created a weekly blog post consisting of testimonies and experiences of managers and interns who participated in the summer internship program.
CAREER PORTFOLIO 